Featured Case Study
Learn how Gather drove 3.5% to 5.6% in revenue through their a tiered referral program
Get the Case StudyYour Clothing Brand's Low CPA Channel
Request a FREE Performance AppraisalCustomers & Partners
Gather facilitates peer-to-peer (P2P) referral programs that are specific to:
Launching a new drop
Activating a new revenue stream
Pre-launching a new brand
Growing your fashion newsletter
Gather activates the P2P channel with automation and personalisation, adding a low CPA channel to your advertising mix.
The P2P Channel is a Great Fit for
Clothing & Fashion
As demonstrated by Gather's fashion customer results
~30%
Referral Conversion Rate
up to 5.6%
Revenue Contribution
17.5x
Return on P2P Ads Spend
$5.40
CPA from P2P Ads Spend
The Gather Solution
With Gather, our customers unlock the P2P marketing channel, with automation and personalisation.
Launch a New Line
Rally your core customer base to recruit their network as you pre-launch new designs.
Incentivise leads to continuously share your new products by providing a tiered-milestone reward structure.
Whilst a customer can refer you to another customer, an influencer can refer you to many customers. A tiered reward structure facilitates high-value rewards for your influencers whilst maintaining attainable reward tiers for the majority of your customers.
Cut your CPA
Whilst CPA from ads can reach into the high double digits, CPA from the P2P channel is typically in the single digits.
Both your advertising acquisition channels, and your existing customer database are the fuel that powers customer referral programs.
Activating the P2P acquisition channel does not necessarily require discounting. Early access to drops and exclusive experiences are two examples of how you can reward your customers when they refer their network.
Lead-Gen Through your Customers' Networks
With Gather, you can run two types of referral programs, a lead-gen and a customer referral program.
Prospects do not often buy on the first visit. Turn your referral program into a lead-gen machine, grow your fashion newsletter and nurture leads before they make a purchase decision.
A lead-gen referral program offers a way to shorten the time-to-referral, which means customer rewards can be delivered in less time.
Platform Integrations & Partners
Bringing the best in class stack
Industries and Verticals
Unlock Peer to Peer Advertising
For DTC Ecommerce
Activate a new revenue channel through your customers' communities. A customer-to-customer referral program offers a high ROAS channel.
Launch a new DTC product with a milestone reward system that drives repeat referrals.
For Retail Ecommerce
Make your retail the go-to for your customers by providing incentives that drive repeat purchases.
Facilitate the opportunity to give their friends unmatched introductory gifts making your retail brand a no brainer.
For Publishers
Drive newsletter growth with a milestone lead-based referral program.
Activate your highly engaged readers' communities with a membership referral program for your paywalled content.
You're in Great Company
Gather is Trusted by Businesses that are Focused on Growth.
“Gather is one of the best and most useful Shopify apps that I have used. It does exactly what it promises and it does it effectively. Setup is quick and you are gathering leads in no time. The Support for the app is great and the developer is constantly adding new features. If this was a paid app, it would be definitely worth the money!”
Itero Watches
“We have been using Gather for over 1 1/2 years. This app is a great investment and the best affiliate app we could analyze. Well thought out, it brings in a lot of money! It meets our needs perfectly and the support teams are perfect! Not only do they respond very quickly, but it is also possible to contact support by phone! I highly recommend"
Eric Szerman
Head of marketing communications and business development
WorldPartner
WorldPartner
Resources
The Gather Academy helps you with guides, research and documentation.
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